Owning your own domain name is crucial for self-branding. You are constantly being judged and compared to other marketers. Prospects are naturally more attracted to leaders and want to work with winners. This is where registering your own domain name is important.
There are 3 basic reasons to own a domain name:
Not having a domain name can hurt your professional image. Registering one is the fastest, cheapest and easiest way to present yourself as a leader. It will ensure that your prospects make it to your site instead of someone else's. Most prospects are unsure about joining your program or home business opportunity, but they will be more likely to join you if you appear to know what you are doing and can exhibit confidence and leadership.
Your email address also reflects your professionalism. If you were a prospect and had two choices, who would you pick? (just examples) skiptomylou @hotmail.com or lou @barronenterprises.com?
Of course you would choose the second one! It is obviously more professional looking! With your domain name, you can also create several more addresses, such as help@, support@, etc. You will appear to be well organized and dependable.
Finally, if you have an affiliate website, your link will be long and hard to remember. Choose a domain name that is easier to remember, and then 'Redirect' it to the affiliate link. 'Redirects' are done at the same site you purchased your name. Using your Domain in advertising will also protect you from your affiliate ID being stolen. Sometimes, potential prospects have been known to see an affiliate link, leave off the ID and go directly to the site! Guess what? You just lost a prospect!
Consider 'masking' your redirected domain name. This will hide the actual site your prospects are visiting and further protect you. Be careful 'masking' affiliate sites. This will make tracking more difficult, and you may not get credit for a sale!
If you are serious about success and your online presence, your domain name will set you above all the others who are NOT using one! There are many places to buy a name, just go to Google (or a search site of your choice) 'domain names'! Good luck out there!
Hi! I've been a happily divorced, single mom of two wonderful boys since 1994. I had to end my 25 year cherished career in the Radiology Profession after I was diagnosed with Multiple Sclerosis. I specialized in Mammography and CT scans. I have 3 Pugs, whom I adore! My sons and I enjoy taking them outdoors fishing with us. They love it. We all enjoy music, movies and books. My oldest Pug is a serious music lover! I am unable to sit and do nothing, so I researched everything I could given my Physical condition. I found the Internet world and never looked back! Now I work at home in my underwear!http://www.lousdomain.ws. Article Source: http://EzineArticles.com/?expert=Lou_Barron |
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